Modern Craft was founded in 2014 by three veteran agency leaders who saw a growing need for unbiased advice on unifying and optimizing the full marketing engine.
We’re a cross-functional team of thinkers and doers who enjoy solving problems through a mix of analysis, creativity and collaboration.
And we’re also seasoned agency vets with decades of experience leading large initiatives and teams for global brands like Nike, Starbucks, lululemon, P&G and Microsoft.
12-year agency vet. Starbucks, Nike, Microsoft, lululemon & New Era Caps. Planner of plans. Builder of brands. Dreamer of dreams.
15-year agency vet. Nike, Marriott, Sony, Novartis & Nintendo. Racing towards the future in a cost-efficient electric car.
15-year agency vet. Microsoft, Bacardi, P&G, Disney & T-Mobile. 5 cities, 1 signature style: you can’t go wrong with a vest and pair of pointy shoes.
14-year agency vet. American Express, HP, Uniqlo, Credit Suisse. Ultra-efficient. Highly organized. The calm in many storms.
5 years of agency life (and counting). Starbucks, New Era Caps, SaskTel. Keeping it steady, keeping it balanced, never missing a beat.
8 years of agency experience. Past clients include Ferrero Rocher, Tic Tac, Smirnoff, and Microsoft. Believes in sustainable living. Runs like a spooked deer.
9 years of agency experience. Past clients include Nike, Starbucks, EA, New Era Cap, The North Face, AAA. A designer who is also a Swiss Army Knife of digital execution.
8 years in the industry as a marketer and strategist, working with brands including Starbucks, Bacardi, Accenture and Novartis. Music-man, schnitzel maker and lover of a solid venn diagram.
12 years as designer turned strategist, masters degree from Emily Carr University of Art + Design. Expedia, Inc., Microsoft, T-Mobile, Vancouver Film School. A passion for paradigms. Academic nerd bringing user-centred research to the agency world.
Project Lead and Operations
18 years of driving the successful delivery of complex initiatives. Fascinated by the inner workings of businesses, teams and human beings. Doubles as head of security.