We help marketing change-makers
fill critical gaps.
overcome obstacles.
gain momentum.
boost capacity.
find clarity.
sharpen strategy.
optimize operations.
get inspired.
feel supported.
get there faster.
You don’t have to go it alone. We serve marketing leaders working to change things for the better.
New Tool: Starting Point
It’s time to transform your marketing department.But where do you start? Use our simple self-assessment tool to find your first step.
Modern Craft is a Vancouver-based marketing consultancy focused on helping brands navigate complexity and keep pace with changing customer expectations.
“Modern Craft are fundamentally smart, current and strategic—three essential ingredients to a valued partner with our business. They provide invaluable expertise and perspective and they don’t come to judgment on matters until fully appreciating the client’s needs.”
Jon Mamela, CMO
“Modern Craft have been instrumental in helping us guide the roadmap. They work as an extension of our team and are a valuable partner for steering key components of the program including our internal team, vendors, and technology platform.”
Kurt Pregler, CTO
“Modern Craft continues to be a valued partner. You grow with us, retain & build knowledge that informs future projects, and help us achieve success while retaining your integrity & ethos.”
Jon Maltby, Sr. Creative Director
“Modern Craft are the ultimate partner: they have developed an impressive fluency in how our organization functions and have shown real commitment to helping us achieve our mission. They are flexible, intuitive, and generous, and have made a real impact on moving us closer to being a digital first marketing organization.”
Stacey Jaffe, VP Digital
“If you’re looking to focus your efforts and strengthen your ecosystem, Modern Craft is an ideal partner.”
Scott Chambers, SVP
Are you keeping pace with changing customer expectations?
Operationalize the art and science of customer-centricity.
Is your marketing org chart holding back your brand?
Update your team structure to match your strategy.
Overwhelmed by too many options, opinions, and sales pitches?
Get pragmatic advice on strategy, operations, and tech – minus the sales agenda.
Wasting too many resources against unproven or inefficient tactics?
Define a laser-focused strategy to improve prioritization and boost ROI.
Struggling to align multiple teams, agencies, and technologies?
Turn disconnected silos into a tightly integrated marketing unit.
Pause + Reflect
Designed to help modern marketers step off
the treadmill and think about the big picture.
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